What is set to ensure colors are recorded correctly before shooting?

• A. Color Temperature
• B. White Balance
• C. ISO
• D. Exposure

Answer: (B)

White balance ensures colors are recorded correctly under different lighting conditions. Different light sources cast different color tones—warm tungsten light can make scenes look orange, while cool daylight can make them appear blue. By setting white balance before you shoot, you tell the camera how to compensate for that light so whites stay white and other colors remain accurate. You typically choose a preset (like Daylight, Tungsten, or Fluorescent) or set a custom Kelvin value to match the scene. Color temperature describes the light’s color, ISO affects sensitivity and noise, and exposure controls brightness, but only white balance fixes color accuracy.